Fire-SafetyWhile Fire Safety is a basic knowledge that should be available to everyone, often fire safety messaging misses target reaching lower income Americans, Share these articles:

fire-safety-reachReaching Hard-to-Reach Audiences with Fire Safety Messages

Join the U.S. Fire Administration’s (USFA) webinar, Is Your Message Reaching Your Intended Audience? Fire departments across the country have seen a slow, steady decline of fire deaths over the past decade. However, in most cases, safety messages are not reaching those who need them most, people with limited education and finances. This webinar explores how to effectively reach audiences, address perceptions, and change behavior through effective messages. A well-crafted message misses the mark if it does not reach its intended audience due to packaging and/or placement.

fire_is_everyones_fightDate: March 23, 2016

Time: 2:00 - 3:00 p.m. Eastern Daylight Time (EDT) 1:00 - 2:00 p.m. Central Daylight Time (CDT)


The event is a part of the Fire is Everyone’s Fight™ Webinar Series.  There is no cost and attendance is limited. Register today.